Provident Partners news

This past spring, Provident Partners’ PR manager Mike Keliher reported on a couple of key sessions from the Society for New Communications Research’s New Communication Forum: a panel presentation called “Exploring the ROI of online press releases” and a debate/discussion with Todd Defren and Maggie Fox called “Perspectives on the social media press release.”

The report was initially published by Media Bullseye in April, and today the Summer 2008 print edition of Media Bullseye magazine arrived in the mail. Mike’s article is on page 12. It’s a good read for anyone looking to start exploring the concept of distributing news and information online or for folks interested in significant trends in the space.

You can read the full article here.